Hi! I'm Clara!

my photo

I'm a Product Designer from Portugal currently based in Rotterdam, NL.

I'm passionate about people and working with people.

I ended up becoming a UX/UI designer after experiencing working in other sectors, such as healthcare, arts and education. These experiences brought me a holistic and empathic approach to solving problems and understanding the needs and motivations of others.

My ambition as a designer is timeless aesthetics that meets functionality and ultimately have a valuable and positive impact on people's lives.

I am a strong believer in a more fair and inclusive world and thrive to self-growth.

In my spare time, I make art, travel, cycle and practise yoga; never say no to a good gig and good coffee. I'm an unapologetic cat person.

  • Skills

Interview Strategy

Competitive Analysis

Personas + Scenarios

User flows

Journey Mapping

Affinity Mapping

Information Architecture

Storyboarding

Wireframing

Prototyping

Visual Design

Interaction Design

Design System

Usability Testing

My Process

  • Empathize

I need to deeply understand the people using the product and its context for existence. To be able to frame the right problems, all parties need to be involved as well conduct product research to inform design decisions.

  • Exploration

Drawing insights from the data previously collected, I ideate the best possible solutions to solve the problems. In this phase, I focus on the “why” people want/think/need this product.

  • Design

I work in various activities from creating or improving information architecture, to prototypes, to the actual UI design and the design system of the product. This phase is both highly collaborative and iterative.

  • Validation

High-fidelity prototypes will be ready to test with people that represent my target audience. Based on their feedback, the team will iterate, repeat testing and/or implement.